#1010: How To Build Your Personal Brand On Commodities Like Information and Knowledge [WOYG Podcast]

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Information is freely available to anyone today. Literally anyone could sell information to someone who sees that information as valuable. So how do some take it further than others? That’s the question I answer in today’s episode.

2:11 Today’s Topic: How To Take A Possible Commodity And Turn It Into Your Own Creation

5:17 Point I: Your personal story.

6:43 Living life is proprietary material. The more life you live, the more proprietary your experience becomes.

9:20 Point II: You gotta have a hook or a theme that goes with your story. What is the hook or the theme from what you’ve been through and what’s the common thread from what you’ve been through?

15:57 Point III: You gotta have some personality. Being authentic to who you are in your messages.

21:34 Recap

Dre’s book Work On Your Game: Using The Pro Athlete Mindset To Dominate In Sports, Business and Life can be ordered at http://WorkOnYourGame.net/Order.

The Work On Your Game podcast covers every aspect of Mental Toughness, Confidence and Discipline with 9-year pro basketball player and author of 22 books on the Mental Game of sports and life, Dre Baldwin.

Work On Your Game Podcast on: Apple Podcasts | SoundCloud | Spotify | Stitcher | Google Play | Overcast | Pocket Casts | Blueberry | Player.FM

Comment on this episode! https://dreallday.com/1009-why-zero-athletes-trainers-or-coaches-could-write-work-on-your-game-woyg-podcast/

Show notes, comments and links for all episodes can be found at http://DreAllDay.com/Podcast

Direct mp3 download: https://soundcloud.com/drebaldwin/1009-why-zero-athletes-trainers-or-coaches-could-write-work-on-your-game

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Learn more (much more!) about Dre – basketball career & Guides, Programs, Speaking – at his website http://DreAllDay.com.

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Twitter @DreAllDay

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