Social media is fun. I laugh at tweets, look at well-composed photographs, and reply to DMs. But also know the place that social media has (or doesn’t have) in my business, and I control how much attention social media gets based on its contribution to my bottom lines. Today I’ll help you get the same understanding for yourself.
2:16 Today’s Topic: How Much Does Social Media Matter To or For Your Business
7:26 Point I: Who do you need to be popular with.
10:43 Point II: Attention and popularity are powerful drugs.
15:14 Point III: The only people who have a lot of followers are the people who own the platform.
28:00 You cannot own an audience on social media.
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The Work On Your Game podcast covers every aspect of Mental Toughness, Confidence and Discipline with 9-year pro basketball player and author of 22 books on the Mental Game of sports and life, Dre Baldwin.
Show notes, comments and full archive of all Work On Your Game episodes can be found at http://DreAllDay.com/Podcast
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