Helping and selling are two things that require the exact opposite energy, at least in the way that I will be talking about them in today’s class. So listen up if you want to find out how you can connect both of these together.
[06:29] 1) You help people by telling them what they need to hear.
[12:03] 2) You sell things by telling people what they want to hear.
[22:30] 3) The magic formula is when you can tell people what they need to hear and tell people what they want to hear at the same time.
1879: Externalities Are Not Excuses https://dreallday.com/1879-
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