Book Review: A Technique For Producing Ideas

November 17, 2009

This is a review from my Favorite Books list; the link from which will be also on the Books Page.


“[Ideas] appear just as suddenly above the surface of the mind — and with that same air of magic and unaccountability.”

In between reading a 700-page basketball book and (barely) starting Obama’s book, I snuck this one in. The fact that Technique is only 48 pages helped a lot.

This one is a simplistic writing that deals with the 5-step process we all go through in producing an idea, something that many people think just happens miraculously. By the definition of the steps in Technique, we can all become better at producing ideas, so long as we stick to the process and do not skip steps — two very formidable opponents to human nature and the human psyche. Technique is an idea worth your 30 minutes.

producing ideas

Opt In Image
The 10 Roles of You, Inc.
Building a Personal Brand? Learn the Jobs You Need To Fill

You're building your brand and want to get your name out there. Learn all 10 skills you'll need to either have or hire for in making yourself known.