Fire Them Now by Phillip Stutts (@phillipstutts ) [Book Reviews]

“Our record is public record. When we win, everyone in our industry knows it. When we lose, everyone in our industry knows it. That’s accountability…

The Buy Side by Turney Duff (@turneyduff) [Book Reviews]

“He then begins to give me my job description, words I’ll hear over and over for the first six months of my time at Galleon:…

This Is Marketing by Seth Godin [Book Reviews]

“That’s what most people seem to care about. How big a brand, how much market share, how many online followers. Too many marketers spend most…