The Worst Branding Idea I Ever Had

As I moved into the business world, an important point for me was that I didn’t want to be pigeonholed as a “basketball guy.” And…

The No-Gym Experiment That Ended My Career

2014. I felt my excitement for basketball training was beginning to wane. Since graduating from Penn State Altoona in 2004, I’d dedicated at least some…

The Graduation Gift From My Sister

When I finished college, my sister drove out from New York to Altoona, PA for the graduation. Latoya was doing it, at least from my…

Publishing 101 by Jane Friedman (@JaneFriedman) [Book Reviews]

“Rather, this book is about the basics of the writing business, and I’ve geared it primarily toward beginning or early career writers who want to…

Stop Wasting Time Doing Meaningless Work

  Every entrepreneur wishes (s)he had more time — to get more stuff done, to think, or just to relax and not work. We have more…

This Is Marketing by Seth Godin [Book Reviews]

“That’s what most people seem to care about. How big a brand, how much market share, how many online followers. Too many marketers spend most…

The Best Stuff I’ve Read Recently [10.7.18]

I read a lot of books, and I get article reading done in between. Here are some good ones that you may be interested in…  …

It’s Not About You by Bob Burg (@BobBurg) and John David Mann (@JohnDavidMann) [Book Review]

“The less you say, the more influence you’ll have.” Ben nodded thoughtfully in an effort to be polite. “Do you know why that is?” she…