Dre Baldwin? Who???

9 Years Pro Basketball •  Author 25 Books • 15 Years Daily Content • "YouTube Basketball" Creator

Basketball may have been a bad idea. 

I started playing basketball “late” at age 14. As I had not shown the potential for greatness at a young age, I was passed over for AAU travel teams, college scholarships, and personal instruction from local coaches who could've helped my development.

Most kids in that situation give up on the game and find something else to do.  I was silly enough to stick with it. 

I made my high school varsity basketball team, FINALLY, for the first time as a senior — then sat the bench that whole season. 

I walked on to play NCAA Division 3 college basketball (where I started as a freshman -- go figure), but still, most D3 athletes go pro in something other than sports

My chances at a basketball career were slim to none. 

Yet in 2005, just 5 years after sitting on that high school team bench, I was in Kaunas, Lithuania signing my first professional basketball contract at age 23.

How'd that happen? 

I went to a pro basketball exposure camp (picture a job fair, but only for athletes -- and our resume is to play our sport to showcase our skills in front of pro team scouts and managers) and played well there. 

I obtained the footage from that camp... on a VHS tape. 

I got that footage transferred to a CD and uploaded that footage to the internet -- to this brand new site called YouTube.com. 

This started a parallel career for me that neither I nor anyone else knew existed in 2005. 

Dre Baldwin recording YouTube DreAllDay.com


By 2008-2010, I had already played pro balls in 5 countries and had several video posted online. 

But I had two problems:

1. I was without a playing contract at the time. 

2. All these free YouTube videos weren't making me any money. 

At that point, I asked myself the two most important questions I've ever asked myself. 

Dre Baldwin dear Dre ted talk tedxcoconutgrove DreAllDay.com

1. How can I combine my love for basketball and my internet use and make money from it? 

2. How can I turn all of this free content into products that people will pay for? 

The answer to the first question made me a "personal brand" before we were even using that phrase. 

The second question's answer led to my first products (sold online at $4.99 apiece), which put me in business

I'm still at it.

Dre Baldwin Keynote speaker DreAllDay.com

All those videos had led to viewers asking questions, specifically, what kept me showing up to the gym and working on my game when my future was so uncertain?

The answers started me talking about what I call the Mental Game -- specifically, the Discipline, Confidence, Mental Toughness & Personal Initiative that is the foundation of what I do today. 

To date, I've Authored 22 Books and Published over 7,000 YouTube videos, 1,100 podcast episodes, and 5,000 blog posts. 

Dre Baldwin author DreAllDay.com

The topic: how these Mental Game tools apply to your Business, Sport and your Life.

The key attributes to my success are Discipline and Mental Toughness: showing up to do the work every single day, even when the results were slow to arrive. 

[More of my story can be found in Work On Your Game (my book) and on Work On Your Game (my podcast).]


I created Work On Your Game to help people get their minds right -- for playing sports, doing business, and living life.

Fun Dre facts

- From: Philadelphia, PA [UPTOWN!]

- I've done 4 TEDxTalks (see them here)

- Countries I've been to playing Basketball: Lithuania, Mexico, Germany, Croatia, Slovakia, UK, Montenegro, USA

- Finished the Miami Marathon twice [2017 & 2019]

Vegan* [*unless a good Philly Cheesesteak is available]

My Favorite...

- Food: Bananas

Meal: Spaghetti w Meatballs/Italian Sausage [they make vegan meats nowadays]

- Snack: Caramel popcorn 

- Drink: Water & Rita's Water Ice [it's a Philly thing]. Nothing between. 

Candy: Twizzlers & Skittles [though I've sworn off candy -- for now]

What People Say...


Dre, The life I decided to create when we talked is coming into being every day. 

I am so incredibly grateful.  You're the best. Thank you for changing my course by pushing me and challenging me. I honestly don't think I could have heard it from anyone but you at that point.

Jean South Entrepreneur


I was a really good basketball player physical but mentally I wasn't there... I went from good to unstoppable. Dre just doesn't cover Confidence. He covers Confidence, discipline, Visioning Success, dealing with negativity, mindset mistakes and much, much more! I have recommended Dre to anyone who wants to be serious in basketball or anything in life. Thank you again and Work On Your Game!

Grayson Honaker Athlete


The positive gains from the experience overall have been lasting and are evident in my day to day life. A big take away was being reminded of how much control each of us have in maximizing our quality of life each day. There won’t ever be a need to repeat this process ever again. If you could benefit from learning how to be more organized, more confident, or whatever...heck we all can be better at something! Contact Dre ASAP and make good on your plans to improve if you are really serious about it. His methods are sound and his approach is both polished and professional.

Jeff Rashad Thomas Service Specialist


I would sometimes let [lack of] self-confidence get in my way... Dre helped me get my mind right and become the person who I wanted to be. I highly recomend Dre for anyone who wants to to get on the path of getting your mind right and achieving the things that you really want to do. 

Work On Your Game!

John Madson Financial Adviser, Business Owner

Where To Go Next

  • Interested in having me as a speaker? Go here
  • Read my Mental Game articles here
  • Athlete seeking help? That’s here
  • Listen and subscribe to my Work On Your Game Podcast here
  • Get my newest book Work On Your Game here
  • Want to read about my personal basketball experiences? That’s all here
  • My most popular YouTube videos can be seen here
  • FAQ about me
  • Press Appearances & Interviews are here
  • Contact me here
Dre Baldwin #1 Mental Game Expert homepage DreAllDay.com

the Work On Your Game Core Values



Commit to showing up day after day to do the work. 



Put yourself "out there" -- boldly and authentically. 


Mental Toughness 

Remain Disciplined and Confident through setbacks. 

Get In Touch 

Click below to send an email. 

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