I remember working at La Fitness.
My job was as personal training sales consultant.
When someone joined the gym (or even if they’d been a member for some time), I’d call them and schedule a free “fitness assessment” that was just a glorified training session.
After that session (where I’d aim to kick the member’s ass to show them just how out of shape they truly were), I’d sit them down and sell them a PT package.
The certified personal trainers would deliver the sessions and get paid for the sessions. I got paid commission on the overall sales.
The job was fine enough. Its value was that LA Fitness is a gym: I could use the weights and basketball court for free.
I lifted weights before work.
Got in my on-court workouts on lunch breaks.
Came in on off days and played pickup.
My only focus in this time period was losing the LA Fitness job.
It was serving its purpose in the short term, but selling personal training sessions wasn’t in my long term plans.
So when I wasn’t at work, I was on my laptop, sending emails to pro basketball teams worldwide and/or uploading videos to YouTube.
I didn’t do anything else. No socializing. No partying. No nothing.
I was either at work, or at home — at work.
I HAD to get out of LA Fitness. So I gave every minute that wasn’t spent there, on getting out of there.
I sent thousands of emails in the months I worked at LA Fitness. Had a few phone calls. Some exchanges, most of them leading nowhere.
Finally, something popped right around this time of year, just before Christmas. A team was interested.
As soon as the deal was official and my flight booked across the Atlantic Ocean, I called my boss at LA Fitness, the PT manager Jeff, and quit.
Maybe you have a side business that you work on, outside of your full time work.
You do your work in the cracks of your schedule.
You hope to one day replace your full time job with what is now your side hustle. Things are moving, but maybe not as fast as you’d like.
Maybe you can see your plan working out: in _________ (period of time), you’ll be able to quit your job and just work on your business.
On the other hand, maybe, at your current work rate, you can’t realistically see this happening.
Your side business is moving too slowly to ever get to where you need it to be.
Here’s why that’s happening: you’re treating your side business like what it is: a side business.
I’m not talking about the time you give to it. Time is a fixed thing; the amount you have is what you have.
The question is, what are you doing with that time you have?I’m not talking about the time you give to it. Time is a fixed thing; the amount you have is what you have. The question is, what are you doing with that time you have? Click To Tweet
If you truly want to make your side hustle into your full time business, answer this: what percentage of your “free” time is going towards making your goal a reality?
Are you treating your side hustle like a full-time business even before it becomes one? When do you work on it? What times on what days??
You should know this, the same way you know your full-time work schedule.
What’s the ONE key metric that will make it happen — and how much time are you putting towards it?
For me, it was getting a team to sign me — just one team. For you, it might be a certain amount of sales revenue, or a certain number of clients under long-term contracts.
What’s the strategy to get there, then, and how many shots are you shooting at the basket, metaphorically speaking, to make that happen?
If you want to turn your side thing into a full time thing, you need to treat it like a full time thing — NOW. Not after it happens.If you want to turn your side thing into a full time thing, you need to treat it like a full time thing — NOW. Not after it happens. Click To Tweet
Show it the same respect — in terms of time, punctuality, preparation, effort — that you show to your job.
Full time results don’t come from part time effort.
If you have a side hustle, what do you need to do with it to level up? Reply and let me know — I read all responses.
If you want to learn more from me re: structuring the use of your time, discipline and managing your business, check these out —
#812: No Time For Worry When You’re Working
#777: How Your Time Perspective Determines Your Success
#741: How To Make More Time For Yourself
#536: How To Protect Your Time Like You Should
#1202: Why You Struggle With Discipline
#1158: Discipline Cannot Be Spot-Trained
#1157: How To Impose Discipline On Yourself
#1056: Why Discipline Matters More Than Passion
— You get full access to all of these and 1,300+ more as a member of the Game Group. I’ll even give you your first 2 weeks free so you can experience it for yourself.
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